Issuer Profile
Profile
Pakistan Mobile Communications Limited ("PMCL" or "the Company") was incorporated in December 1990 as private limited entity, and commenced operations
in August, 1994. In February 2005, the Company changed its status from a private limited Company to a public limited Company. PMCL was initially also rated by
international rating agencies due to its foreign debt exposure. The Company is the largest cellular telecommunication service provider in the country engaged in the
installation, operation and maintenance of a countrywide GSM cellular network under the brand name 'Jazz'.
Ownership
VEON Ltd. (VEON) owns ~100% shareholding of the Company, ~85% through wholly owned subsidiary International Wireless Communications Pakistan
Ltd and ~15% stake through another wholly owned subsidiary. VEON Pakistan Holdings B.V. VEON offers a wide range of wireless, fixed, and broadband services to
over ~160mln customers in 6 countries. The group (formerly Vimplecom) has rebranded to VEON by revitalizing its business operations from telecom to wider
technology platforms in order to penetrate diversified streams. VEON provides a range of digital services and connectivity solutions under various brands, including
Banglalink in Bangladesh, Jazz in Pakistan, Kyivstar in Ukraine, and Beeline in Kazakhstan. The ownership structure of the Company is considered stable as VEON has
demonstrated resilience and stability by maintaining strong financial performance and liquidity. VEON showcases strong business acumen through strategic decisions and
market adaptability to innovation and digital inclusion.
Governance
PMCL’s Board of Directors comprises nine members including Chief Executive Officer. All are seasoned professional with vast experiences. Mr. Muhterem
Kaan Terzioglu is the Chairman of the board. Prior to joining VEON, Kaan was Turkcell’s CEO from April 2015 until March 2019. In that role, he led the Company's
successful digital transformation. Before joining Turkcell, Kaan held global managerial roles at Cisco and Arthur Andersen, working across Europe and the United States.
PMCL' Auditors, KPMG Taseer Hadi & Co. has expressed an unqualified opinion on the Company’s financial statements for the year ended December 31, 2024.
Management
PMCL has a well-defined organizational structure and different operational activities are properly segregated and managed through different departments.
The department heads report to the CEO & respective heads at VEON. Mr. Aamir Ibrahim, the CEO, brings over two decades of experience from leading starry
companies across various countries and industries, with a significant emphasis on the telecom sector. Under the leadership of Mr. Farrukh Khan, CFO, who brings over
three decades of experience in prominent financial institutions, the Company is thriving. His expertise in mergers and public offerings will bolster Jazz's financial strategy
and foster innovation. The Company has established strong systems and controls & continuously improving under the guidance of VEON. As VEON is listed on New
York Stock Exchange (NYSE) and companies listed on the New York Stock Exchange (NYSE) are generally required to comply with the Sarbanes- Oxley Act (SOX) and
must establish and maintain effective internal controls over financial reporting, have independent audit committees, and comply with various reporting and disclosure
requirements outlined by SOX . Report generation has been optimized to bring efficiency. Furthermore, the group has been directed to bring PMCL under the global
reporting system (GRS) which will be centralized at VEON. The management of PMCL reports at the Group level on a monthly basis via presentations on performance
and key KPIs.
Business Risk
The telecom industry in Pakistan is undergoing substantial developments, marked by regulatory updates. A
surgein mobile data usage has driven major operators such as Jazz, Telenor, Zong, and Ufone to invest in
infrastructure.There is also an emphasis on financial inclusion through mobile wallets and banking services.
According to thelatest statistics from the Pakistan Telecommunication Authority (PTA), the telecom industry
recorded ~17%revenue growth, reaching PKR ~955.2bln in CY24. This growth was primarily driven by the
expansion of 3G and 4Gservices. Out of the total, the cellular mobile operators (CMO) contributed ~PKR 629.2bln.
The country's totalnumber of cellular subscribers reached to ~197mln users by March 25 (penetration of ~80.3% of
the total market)while 3G/4G subscribers reached to ~143mln users (penetration of ~58.31%). The rate of growth
in 3G/4Gsubscribers has been impressive in the last few years. The Company relishes on a share of ~37% in market cellular subscribers followed by Zong which has a
~26%market share, Telenor with a ~23% market share, and Ufone has a ~14% of market share respectively.
Jazzmaintains its position as the market leader, holding ~37% share of the cellular market in terms of total subscribers.However, subscriber growth remained constrained, with the reported ~71.3mln subscribers as of CY24,
unchangedfrom CY23. Jazz leads the market in terms of 3G/4G subscribers, Jazz 4G subscribers stood at ~53.3mln
by the endof March-25. Jazz aims to evolve from a mobile telecommunications operator to a dynamic service
Company,focusing on leveraging its strengths in data and connectivity. The Company plans to disrupt multiple
sectors suchas financial services, software development, data centers and cloud solutions, and entertainment.
With a projectedcompound annual growth rate (CAGR) of over 20%, Jazz intends to double its revenue by 2027. Key
contributions tothis growth are expected from its new ventures, including the fintech platform JazzCash, the cloud
service Garaj,and the digital streaming service Tamasha. In CY24, Jazz invested an impressive PKR 53.9bn,
marking a ~46.2%increase compared to the previous year. This investment focused on expanding the reach and
quality of 4Gservices, ensuring broader connectivity across Pakistan. The integration of AI solutions further
strengthened Jazz'sefforts to provide cutting-edge services. During IHCY25, PMCL’s revenue surged by ~14% to PKR ~281,214mln on YOY basis (CY24: PKR~246,449mln),
drivenby higher prices and increased sales. Company reported a net profit of PKR ~43bln during IHCY25 (CY24:
PKR~4.6bln), a significant improvement in the review period. This remarkable turnaround underscores the
Company'sstrong performance during the review period. The Company achieved a remarkable enhancement in its net margin during IHCY25, rising to ~15.3% from a
modest~1.9% in CY24. This substantial improvement was primarily attributed to an increase in Average Revenue
Per User(ARPU), which played a pivotal role in driving profitability. The growth in ARPU not only strengthened net
marginsbut also contributed to improved performance across all levels, highlighting the effectiveness of the
Company's strategic initiatives in optimizing its revenue streams. In terms of ARPUs, the average voice ARPU was
recorded atPKR ~67 per user in IHCY25 (CY24: PKR ~66), average data ARPUs recorded at PKR ~236 per user in
IHCY25 (CY24:~200).
Financial Risk
The Company's operations are fundamentally cash-driven, as evidenced by its robust EBITDA to sales ratio. As of
IHCY25, this ratio stood at ~43%, demonstrating consistent efficiency in converting revenue into earnings before interest, taxes, depreciation, and amortization (EBITDA). Though ~44% ratio recorded in CY24, which
highlights the Company's ability to maintain a strong cash-generating capacity, even amidst potential market
challenges orchanges in operating conditions. This cash-centric model provides the Company with significant
financialflexibility, enabling it to reinvest in growth opportunities and manage debt obligations effectively. In IHCY25, the Company demonstrated a strong financial performance, as evident from its free cash flow
fromoperations (FCFO). The FCFO amounted to PKR 84,830mln, marking an impressive year-on-year growth
comparedto the PKR 73,633mln recorded in CY24. This substantial increase underscores the Company's ability to
efficientlymanage its operational cash flows, reflecting resilience and effective financial strategies amidst the
evolvingbusiness environment. The growth in FCFO highlights the Company's capability to generate liquidity, which
can bereinvested into its core operations. As of IHCY25, the Company's debt portfolio consisted of a mix blend of short-term and long-term borrowings.
Theleveraging increased to ~69% (CY24: 53%) primarily due to license fee payments and capital
expenditurerequirements and inclusion of short term debt towards the end of year at sub KIBOR rate. PMCL
achieved a majormilestone by securing the largest long-term syndicated credit facility in the private sector, valued
at PKR ~75bn.This remarkable financial undertaking was aimed at advancing the telecom and digital infrastructure
across Pakistan.
Instrument Rating Considerations
About the Instrument
PMCL's third-rated, unsecured, privately placed short-term Sukuk-III (PPSTS-III) has been redemmed on October 28, 2025. The issue amount for PPSTS III was up to PKR ~15bln and it was disbursed in multiple tranches / issues. The funds were
utilized for general corporate purposes, including but not limited to capital expenditure and license-related payments. The tenor was six (06) months from the issue
date (April 28, 2025) of each tranche. Similarly, principal was to be redeemed as bullet payment six (06) months after the issue date. The profit rate was set at 3MK - [15bps] p.a. Profit wiould be
paid at the maturity of the issue and was calculated 365/366-days on year basis.
Relative Seniority/Subordination of Instrument
The claims of the Sukuk holders is ranked superior to the claims of ordinary shareholders.
Credit Enhancement
The Sukuk is rated, unsecured, and privately placed issued as redeemable capital under Section 66 of the Companies Act 2017.
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